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March 5, 2010

Tesco Unveils Recycled Textile Clothing Line

Tesco is in some ways the U.K. equivalent of Target — a place where you can buy well-priced groceries and clothes in the same trip. Now, in the tradition of Target’s eco-minded Go International collections, Tescois releasing a sweet sustainable clothing line in collaboration with From Somewhere. Fast fashion, this isn’t.

As Ecouterre reports:

Made up of damaged stock, end of rolls, and pre-consumer textile waste from Tesco’s own supply chain, “From Somewhere to F&F” consists of six striking, paneled designs that are being produced in a LEED-certified factory in Sri Lanka—the first apparel factory in the world, in fact, to receive a Gold rating for lowering its carbon footprint by 48 percent and using 60 percent less water than a standard factory.

Also, the clothes are pretty hot — we’d wear any of these dresses out on the town. Well played, Tesco!

The dresses, which start at £16, are set to go on sale on Tesco’s website this spring.

1 Comment | Filed under: In the shop | Tags: , , , , , , , | M.J. Prest @ 3:15 pm
  1. [...] night. Want your own From Somewhere dress at a fraction of the price? Check out the brand’s new collaboration with U.K. discount retailer Tesco. No Comments | Filed under: On the street | Tags: celebrities, designers, fashion events, U.K., [...]

    Pingback by Ethical Style » Quote of the Week: Green Fashion on the Red Carpet — July 2, 2010 @ 10:58 am

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